Politicians believe that billionaires are popular, that genocidaires are popular, that fossil fuel corporations and their board members are popular because they are popular in the social circles in which politicians move.
Politicians are claimed to rule based on polls, but if their social circles support very unpopular things, politicians have little problem ruling based on their social circles instead of polls.
No matter how negatively those policies are received by the voters.
And if as a result they lose an election, to politicians that's just moving from one elevated, golden branch in social hierarchy to an another one. If not always to a golden one, then at least to a silver one.
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